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Captain Morgan Unleashes the ‘Muck Pit’ Vibe, Announces Iyanii as New Brand Ambassador

Kanyi Kiuru (Brand Manager, Captain Morgan Muckpit) and Kennedy Mutula (Head of Spirits) present celebrated artist Iyanii as the new Brand Ambassador for Captain Morgan’s Muck Pit line during the Captain's Yard Takeover at Rift Valley Sports Club, Nakuru, October 4, 2025. The event unveiled Captain Morgan Muck Pit Melon Splash.

Captain Morgan Launches Muck Pit and Announces Iyanii as Brand Ambassador

Captain Morgan, the iconic Diageo brand, is doubling down on adventure and creativity with the bold new Captain Morgan Muck Pit. The electrifying Nakuru launch, featuring Mejja, Iyanii, and Tipsy Gee, introduced Muck Pit Melon Splash, fusing Caribbean rum tradition with Kenyan energy.

A Culture-Led Partnership

Captain Morgan revealed Iyanii as the Muck Pit Brand Ambassador, elevating the campaign’s push to "muck up the usual" in music, fashion, and nightlife.

“The Captain Morgan Muck Pit is about more than just flavour; it’s a whole mindset. It's about being daring, unexpected, and absolutely flavour-forward in everything you do. Iyanii is a true creative force who embodies this spirit perfectly.”
Kennedy Mutula (Head of Spirits)

Iyanii led Team Iyanii Captain Morgan Muckpit in the fiery Battle of the Grill against Team Mejja Captain Morgan Gold, marking a true cultural milestone.

Collaborations & Community Spirit

Captain Morgan is stitching the Muck Pit story into Kenyan street culture with creative partners like Nairobi Apparel District. Influencers such as Big Yasa and DJ Deewiz amplify the #MuckPitMovement across music and nightlife.

“Captain Morgan is now officially a catalyst for the 'extra ordinary.' By partnering with visionary creators, we make Captain Morgan Muck Pit not just a drink, but a movement.”
Kanyi Kiuru (Brand Manager)

Innovation Rooted in Caribbean Legend

Inspired by rum’s Caribbean muck pit tradition, Captain Morgan Muck Pit Melon Splash (37.5% ABV) blends watermelon, mint, subtle smoke, and signature spice. Enjoy it with Sprite, Stoney, or as a cocktail base.
Discover the flavour

About Captain Morgan

The globally-renowned Diageo brand brings legendary character and adventure to spirits, now connecting Caribbean craftsmanship with Kenyan creativity through the Muck Pit line.

Meet the Crew

Social Engagement Poll (for X)

What’s your favourite way to enjoy Muck Pit Melon Splash?
 🍉 With Sprite
 🍉 In a punch
 🍉 Over ice
Vote now and join the conversation at #MuckPitMovement